Privacy policy

Last updated: 8 November 2026

At YUGENZO, we value discretion, clarity and care in every part of the experience, including how we process your data.

This Privacy Policy explains what personal information we collect, how and why we use it, who we may share it with and what rights you can exercise when you visit our website, make a purchase, contact us or take part in our initiatives.

1. Data controller

The controller responsible for processing personal data is:

YUGENZO, S.L.
CIF: B21706387
Sants 133, 2.º 1.ª
08028 Barcelona, Spain
hello@yugenzo.com

YUGENZO operates its online store through Shopify and uses certain technology providers to manage its services.

2. What information we collect

Depending on how you interact with us, we may process:

  • Identification and contact data: first name, surname, postal address, email address and telephone number.
  • Purchase data: products purchased, order information, amounts, delivery addresses, payments, issues and returns.
  • Enquiry data: the content of messages sent through the contact form, by email or through other available channels.
  • Companions Welcomed data: information provided when requesting early access or proposing an establishment, such as travel preferences, location, characteristics of the venue and conditions for welcoming animals.
  • Marketing communications data: contact address, subscription preferences and consent records, where applicable.
  • Technical and browsing data: IP address, device or browser identifiers, site usage information and privacy preferences, depending on the technologies used and the applicable consents.

The specific data depends on the service requested and the fields you choose to complete.

3. How we obtain information

We obtain data when you make a purchase, complete a form, send us an enquiry, request to take part in an initiative or subscribe to communications.

We may also obtain technical information through Shopify and technologies needed for the operation, security and, where appropriate, measurement of store activity.

Certain providers may supply us with information relating to the processing of orders, deliveries or payments.

4. What we use data for

We process information to:

  • Manage purchases, collection of payments, invoicing, order preparation, shipping, returns and after-sales service.
  • Respond to enquiries and requests.
  • Manage requests for early access to Companions Welcomed.
  • Assess proposals from establishments interested in taking part in Companions Welcomed and communicate with their representatives.
  • Send marketing communications where there is a legal basis permitting this.
  • Maintain site security, prevent fraud and resolve technical issues.
  • Comply with legal, tax and accounting obligations.
  • Analyse and improve the operation of the store where the processing has a proper legal basis.

Requesting early access or submitting an establishment does not, in itself, authorise advertising communications unrelated to the purpose of that request.

5. Legal basis for processing

Depending on its purpose, processing may be based on:

  • Performance of a contract or pre-contractual steps: managing purchases, orders and requests relating to services you have requested.
  • Legal obligation: compliance with tax, accounting and other regulatory requirements.
  • Consent: sending marketing communications and using certain non-essential technologies, where consent is required.
  • Legitimate interest: responding to and reasonably following up enquiries, site security and fraud prevention, following an assessment of the rights and interests affected.

We manage Companions Welcomed applications to respond to the requests received and assess potential collaborations. Marketing communications will only be sent where there is a legal basis permitting this.

Where we request data needed to process an order or respond to a request, failure to provide it may prevent us from providing that service. Optional data will be identified as such where appropriate.

6. Who we share data with

To operate the store, we may disclose or allow access to the necessary data to providers delivering services on our behalf, including:

  • Shopify, the ecommerce platform, forms and certain communication features.
  • Payment providers, to process transactions.
  • Packlink PRO and logistics providers, where they are involved in preparing or delivering orders.
  • Klaviyo, where used to manage subscriptions and marketing communications.
  • Other technology providers and management tools, insofar as they are actually involved in processing.

We may also disclose information to the competent authorities where there is a legal obligation to do so.

Each provider’s access must be limited to the data and purposes relating to its services.

7. Shopify and international processing

Our store is hosted on Shopify, which processes personal data when you visit the website, interact with its features or make a purchase.

YUGENZO has enabled Shopify Network Intelligence. This feature allows Shopify to use information from customers’ interactions with our store, other merchants and Shopify services to provide certain enhanced services, such as personalisation, analytics, security and more relevant advertising, under the conditions set out by Shopify and applicable law.

Information may be processed by Shopify and third parties involved in providing these services, including recipients located outside the European Economic Area. International processing and transfers must take place with the safeguards required by applicable law.

You can consult:

YUGENZO also allows you to manage consent preferences for tracking technologies through the options provided in the store.

8. Cookies and similar technologies

We use cookies and similar technologies to enable the site to function, remember preferences, ensure security and, where appropriate, analyse website use or personalise certain experiences.

The use of non-essential technologies will be subject to consent where this is mandatory.

You can find further information in our Cookie Policy and manage your preferences using the tools available in the store.

9. Data retention

We retain personal data for as long as needed for the purpose for which it was collected and subsequently for the periods required by legal obligations or to address potential liabilities.

Retention criteria include:

  • Orders and invoicing: the applicable tax, accounting and commercial law retention periods.
  • Enquiries: the time needed to respond and handle any issues or complaints.
  • Companions Welcomed applications: the period needed to manage the request and any justified follow-up.
  • Marketing communications: until you withdraw consent or exercise your right to object, without prejudice to retaining the minimum information needed to demonstrate compliance with our obligations.
  • Technical data: for the periods needed for security, operation or analytics, depending on their purpose and configuration.

At the end of the applicable periods, data will be deleted, anonymised or retained in a blocked state where legally appropriate.

10. Your rights

You may exercise your rights of access, rectification, erasure, objection, restriction of processing and portability under the conditions provided by law.

Where processing is based on your consent, you may withdraw it at any time without affecting the lawfulness of processing carried out previously.

To exercise your rights with YUGENZO, write to hello@yugenzo.com.

For certain processing carried out directly by Shopify, you can also use its privacy portal.

If you believe your rights have not been properly addressed, you may lodge a complaint with the Spanish Data Protection Agency.

11. Security

We apply appropriate technical and organisational measures to protect personal data against unauthorised access, loss, alteration or misuse, taking into account the nature of the information and the associated risks.

No system can guarantee absolute security. We therefore recommend that you do not send us particularly sensitive information through channels not intended for that purpose.

12. Third-party links

Our website may contain links to external sites and services with their own privacy policies.

We recommend reviewing their terms before providing personal information to those third parties.

13. Minors

Our products and contractual services are not specifically directed at minors.

If we discover that data relating to a minor has been collected without the legal basis or authorisation required by applicable law, we will take appropriate measures.

If you are aware of such a situation, you can notify us at hello@yugenzo.com.

14. Changes to this policy

We may update this Privacy Policy to reflect legal, technological or operational changes.

We will publish the current version and indicate its last updated date. Where necessary, we will provide additional information or request new consents.

15. Contact

For enquiries about this policy or the processing of your personal data, you can write to:

YUGENZO, S.L.
hello@yugenzo.com
Sants 133, 2.º 1.ª
08028 Barcelona, Spain